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KFC Spain teamed up with Licor del Polo Junior to launch a limited-edition toothpaste-flavored ice cream that shares the strawberry essence of Spain’s best-known toothpaste for kids. This nostalgic creation recognizes that many adults grew up wishing they could eat their Licor del Polo strawberry toothpaste, despite directions not to. Now, this unconventional treat is available in several formats, by the tub, sundae and a shake, each topped with candy teeth.
With the purchase of three Licor del Polo products at any store in Spain, people can go to a KFC of choice, share their receipt and enjoy a free Licor del Polo-flavored ice cream bucket, while supplies last.
Although this unusual cooling treat is sure to disappear quickly, this promotion brings awareness to Licor del Polo’s Fresa Fresca, which promises the taste of childhood but with an oral care experience now with longer-lasting freshness.


