The team at KFC Spain joins forces with Licor del Polo Junior to unveil a unique frozen treat that draws a nostalgic memory from childhood. The two launch a limited ice cream flavor which reflects a familiar strawberry palette of one of the most known kids’ toothpaste in Spain.

This taste is transformed into the dessert menu with small candy molars sprinkled on top. The idea came from the team at creative agency PS21, and the campaign took a humorous angle. The creamy dessert blends a base ice cream and is then topped with a syrup specifically developed to reflect the toothpaste’s sweet taste. It comes in three formats: a tub, a shake, or a sundae.

Image Credit: PS21