So with Hulu becoming more tightly integrated into Disney+, the question naturally arises: what exactly are Disney’s long-term plans for the standalone Hulu app? Officially, the company says it has “no current plans to sunset the Hulu app” (via Variety). But according to a leaked document, that doesn’t seem to be the full story.

- Subscription with ads
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$12 per month
- Premium Subscription
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$19 per month
- Simultaneous streams
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2
- # of profiles
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7
Hulu is a popular streaming service that launched in October 2007. Hulu is owned by Disney and has produced several successful titles such as Hellraiser, Prey, Love, Victor, Only Murders in the Building, and The Handmaid’s Tale. Hulu has also teamed with FX to provide subscribers next-day access to shows that premiere on the network.
The Hulu app’s days could be numbered
Project Gemini is reportedly Disney’s plan to sunset the Hulu app
According to a leaked Disney streaming document reviewed and reported on by Business Insider, the company has a multi-phased plan for Hulu internally referred to as “Project Gemini.”
The document outlines Disney’s effort to gradually merge Hulu into Disney+ and, at the end of the transition, shut down the standalone Hulu app entirely. That transition could reportedly be completed by the end of the year.
“The Hulu tech stack and app will be decommissioned after all users have transitioned,” the leaked document states, referring to the full migration of Hulu users into Disney+.
On top of that, Business Insider also spoke with a Hulu streaming product employee who described the current state of Hulu’s standalone app more bluntly, saying that “Hulu is on life support at this point, with no active development.”
With all of that in mind, it really does seem like the standalone Hulu app’s days are numbered, with Disney eventually shutting it down once the transition of Hulu subscribers over to Disney+ is complete.
…I wouldn’t be surprised if, a year from now, the Hulu app is gone entirely and fully folded into Disney+…
And honestly, that scenario doesn’t feel far-fetched. As I mentioned earlier, Disney has already been laying the groundwork for this over the past month, including allowing Hulu subscribers to log in to Disney+ and stream Hulu content even without a Disney+ subscription.
As for timing, nothing is confirmed yet. That said, I could see a shutdown happening sometime early next year if Disney completes the Hulu-to-Disney+ merger by the end of this year. But that’s still speculation on my part, and this is based on a leaked document, so it should be taken with a grain of salt.
Still, I wouldn’t be surprised if, a year from now, the Hulu app is gone entirely and fully folded into Disney+, which would be unfortunate for Hulu subscribers who don’t want anything to do with Disney+ and just want to use Hulu on its own.
For now, Disney insists it has no plans to sunset the Hulu app, but we’ll see how long that messaging sticks around.


