Malfy Gin x Missoni are back for a second season of collaboration, unveiling a limited-edition ‘Malfy Originale Dry Gin’ bottle wrapped in a striking Missoni design. The exclusive release — created under the direction of Missoni’s Creative Director, Alberto Caliri — merges Malfy’s signature hues of the Amalfi Coast with Missoni’s iconic zigzag motif, capturing the essence of a sun-soaked Italian summer in every sip and swirl.
The collectible bottle is the centerpiece of a full-scale global activation, from curated events and retail pop-ups to stylish aperitivo hours across Europe and the Middle East. The ‘Malfy x Missoni Bianco Royale’ cocktail will also accompany the rollout, adding a sensory flourish to the campaign’s lifestyle-first positioning. The bottle hits select luxury retailers and platforms this July.
Image Credit: Malfy Gin x Missoni
