KIT KAT Counts are an upcoming Halloween candy product announced by Hershey in the US as the perfect treat for consumers to pick up and keep on hand for trick-or-treaters this fall. The product boasts the signature crispy wafer layers with chocolate formed into the likeness of a vampire and coated in a milk chocolate exterior. The seasonal treats are thus new yet familiar to work well in place of conventional KIT KAT bars to surprise and delight consumers of all ages.

KIT KAT Counts are popping up at select retailers now, but will receive a wider launch once we head into the autumn months. The product will come on their own or as part of a variety pack with Reese’s Bats.