Drinkers typically expect canned vodka seltzers to be light, refreshing, and convenient, and Suntory’s -196 Strawberry introduces adults in the United States to a crisp, fruit-forward experience that exceeds expectations with a proprietary Freeze Crush Infusion process rooted in Japanese craftsmanship. This technique involves flash-freezing whole fruits in liquid nitrogen—at exactly -196°C—and then crushing and infusing them in premium vodka to capture the taste. Flavor-wise, the new Strawberry flavor is said to taste just like a sun-ripened strawberry with a delicious sweet and tart balance, and no lingering aftertaste that detracts from the experience.

-196 Vodka Seltzer Strawberry is a new permanent flavor, joining favorites like bright and zesty Lemon, floral and bittersweet Grapefruit, and juicy Peach.