FTSE 100 stocks might be the largest UK shares by market cap, but this doesn’t mean they are so big that further share price appreciation is impossible. In fact, there are plenty of shares in the index where experts have positive outlooks for the coming year.

I spotted one where the research team at Deutsche Bank have a very high forecast, so I decided to dig deeper!

Focusing on wealth

I’m talking about St. James’s Place (LSE:STJ). Before we get into the forecasts, let’s address the 19% fall over the past year. It might look alarming at first glance, but I think it says as much about shifting investor expectations as it does about the underlying business. The wealth manager has found itself caught between two forces.

On one side, the company itself is producing record assets under management (AUM). The H1 report showed AUM hit a record £240.8bn, supported by net inflows of £2.7bn during the period.

On the other hand, the market is increasingly questioning whether traditional financial advice businesses can defend their margins in an era of AI-powered investing. Add into this mix more lower-cost passive products and intensifying competition, and these have been the big factors weighing on the stock price.

Some strong forecasts

Despite this worry going forward, analysts overall have a positive outlook for the stock. From a current price of 1,110p, the average target price from the experts is 1,648p. At the top of the list is the team at Deutsche Bank, who are targeting 2,050p. This is close to a 100% increase from the current price.

Granted, forecasts aren’t guaranteed to come true. But when I add in my own view, there are reasons to be optimistic.

For a start, it’s finally starting to see the benefits of the revised charging structure that became fully operational late last year. This meant scrapping some fees and lowering others, with the aim to be good in the long run but with a short-term hit. It looks like this is now starting to be the case. The H1 2026 retention rate improved slightly to 95.4% (up from 95.3% in H1 2025), and we’ve already noted the better inflows, which shows clients are happy.

Also, even though wealth management might not be a super exciting sector, it’s one that is growing. In the UK, the ageing population, pension freedoms, and increasing financial complexity encourage more people to seek professional advice. This should act to help the business push on in the coming year and beyond, ultimately filtering down to higher profits.

Even though I think the forecasts from Deutsche Bank might be a little bit stretched, I do believe the trend for the stock could be higher over the next year. On that basis, I’m thinking about adding it to my portfolio and think investors with the same mindset could consider doing the same.

Should you invest £5,000 in St. James’s Place Plc right now?

When investing expert Mark Rogers and his team have a stock tip, it can pay to listen. After all, the flagship Twelfth Magpie Share Advisor newsletter he has run for nearly a decade has provided thousands of paying members with top stock recommendations from the UK and US markets.

And right now, Mark thinks there are 6 standout stocks that investors should consider buying. Want to see if St. James’s Place Plc made the list?

Jon Smith does not hold any positions in the companies mentioned.