Using different in-camera styles for portraits


Capturing stunning portraits isn’t just about the right lens or lighting—it’s also about how you use your camera’s built-in features to enhance the final image. Many modern cameras come equipped with different in-camera styles or picture profiles that can drastically change the look and feel of your portraits before you even start editing. Understanding how to leverage these settings can help you achieve a variety of creative effects straight out of the camera.

What are in-camera styles?

In-camera styles, also known as picture profiles, picture styles, or creative modes (depending on your camera brand), adjust the way the camera processes colors, contrast, sharpness, and saturation. These settings can save you time in post-processing by applying a particular aesthetic directly to your images. Not all cameras have these built-in styles, so it’s a good idea to check your camera’s manual to see what options are available to you.

Creative Looks on Sony A7RV Camera
Creative Looks on Sony A7RV Camera

Common in-camera styles for portraits

While the exact names of these settings may vary across brands like Canon, Nikon, Sony and Fujifilm, most cameras offer similar in-camera styles that can enhance your portrait work:

1. Standard / Natural

  • Ideal for general portraiture, this style provides a balanced look with moderate contrast and natural colors.
  • Best used when you want flexibility in post-processing.

2. Portrait Mode

  • Many cameras have a dedicated portrait style that softens skin tones and enhances natural colors.
  • Works well for flattering images with a subtle glow, perfect for beauty and lifestyle photography.

3. Vivid / Landscape

  • Boosts contrast, saturation, and sharpness, making colors pop.
  • While not typically used for portraits, this style can work well for fashion or conceptual shoots where a more dramatic effect is desired.

4. Monochrome / Black & White

  • Converts the image to grayscale, emphasizing tonal contrast and composition.
  • Great for classic, moody, or artistic portraits.

5. Neutral / Flat

  • Reduces contrast and saturation, making it easier to color grade in post-processing.
  • Best for photographers who want complete control over the final look of their portraits.

6. Sepia / Retro

  • Adds a warm, vintage tint to your portraits, evoking a timeless feel.
  • Works well for themed or storytelling-style portraiture.

7. Cinematic / Log Profiles

  • Some high-end cameras offer Log profiles (e.g., S-Log, C-Log, V-Log), which capture a wider dynamic range for better post-processing.
  • Excellent for stylized, professional-grade portrait editing.

How to choose the right style for your portraits

When selecting an in-camera style, consider the mood and setting of your portrait session. Here are a few key factors to keep in mind:

  • Lighting conditions: If you’re shooting in natural light, a standard or neutral profile might work best to retain dynamic range. For studio portraits with controlled lighting, a portrait mode can enhance skin tones.
  • Skin tones: Some in-camera styles emphasize reds and yellows, which might not be flattering for all skin tones. Test different profiles to find the most natural look.
  • Post-processing plans: If you want to edit heavily, choose a flat or neutral profile to retain more details. If you prefer minimal editing, opt for a portrait mode or standard style.
  • Creative intent: A black-and-white profile adds drama and timelessness, while a vivid setting enhances color vibrancy for a more striking effect.
Adjusting Contrast in B&W Creative look
Adjusting Contrast in B&W Creative look

Customizing your camera styles

Most cameras allow you to tweak in-camera styles further. You can adjust parameters like:

  • Contrast: Lower contrast for softer looks or increase for more drama.
  • Sharpness: Reducing sharpness creates a dreamy effect, while increasing it defines details.
  • Saturation: Enhance or mute colors depending on the aesthetic you want.

Experimenting with these settings lets you fine-tune the style to match your vision.

Final thoughts

Using in-camera styles for portraits is a great way to enhance your images without extensive editing. While not all cameras offer these features, those that do can help you achieve a polished and professional look with minimal effort. Take the time to explore your camera’s settings, test different styles, and see which works best for your creative approach. Also using these camera style with raw images does not affect the final output, but that can be often matched in Lightroom.

Remember, every portrait session is unique, and the right in-camera style can help you tell your subject’s story more effectively. Happy shooting!



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