GreenPublic is a B2G (business-to-government) platform designed to facilitate urban greening initiatives through collaborative engagement among individuals, NGOs, companies, and municipal entities. The platform allows users to request tree plantings, contribute donations, and organize public greening events while ensuring alignment with city planning and regulatory frameworks.

A key feature is its real-time environmental impact tracking, which offers transparency and measurable outcomes for all stakeholders involved. From a business and government perspective, GreenPublic streamlines the operational aspects of environmental initiatives, supports ESG (Environmental, Social, and Governance) goals, and encourages civic participation. It also provides a structured digital infrastructure to coordinate urban greening at scale, reduce administrative friction, and increase accountability in sustainability efforts—making it particularly relevant for public-private environmental strategies in rapidly urbanizing regions.

Image Credit: GreenPublic