These new Bear fruit snacks are headed to the UK market as a series of sweet treats for children aged six to 10 to provide them with a delicious yet healthful option. The new products come in two varieties including the Bear Fruit Splits in Mango & Sour Berry alongside the Strawberry YoYos that call to mind strip-style fruit snacks, but with no added sugars in the mix. The products are each suited for being counted as part of a child’s five-a-day intake of fruit thanks to their nutritious recipe and are hitting store shelves starting at £2.85.

Marketing Director at Natural Foods UK Jo Agnew commented on the new Bear fruit snacks saying, “Demand for sour flavours is surging, especially among ‘grown-up’ kids, driving growth across the confectionery sector in the UK and beyond. We’re excited to bring this trend into the fruit snacking category with Bear Fruit Splits Mango & Sour Berry, giving kids an exciting flavour they can really feel good about eating.”