The Rollover menu has been expanded by the food-to-go brand in the UK as part of its initiative to build on the increasing popularity of ready-to-eat items within the convenience store retail space. The menu items are targeted towards convenience stores and foodservice customers alike, and range from breakfast options to meal items perfect for anytime of day. The new options including the Bacon & Sausage Baguette and Sausage, Egg & Cheese Muffin for breakfast with the Bacon Cheeseburger, Boneless Chicken Wings and Chicken Tender Baguette working well for lunch or dinner.
General Manager Tony Owen spoke on the new additions to the Rollover menu saying, “We know that shoppers are looking for convenient and delicious hot food options – whether that’s during lunch at work or at the weekend when they’re looking for a breakfast treat. Tailored to consumers’ latest cravings, the launches play into current trends and provide even more occasions for shoppers to pick up a Rollover product.”