These new Higgidy rolls are being launched by the brand as part of its Snacking & Sharing range to support consumers on the hunt for simple ways to enjoy the signature taste of a savory pastry roll at their leisure. The product range consists of four roll varieties in all including the Great British Pork Dinky Sausage Rolls, Hoisin Pulled Mushroom & Spring Onion Rolls, Cypriot Halloumi & Hot Honey Rolls and the Cypriot Halloumi & Pesto Little Lattices. The products are formulated with high-quality ingredients chosen for their sweet, savory and saucy profiles to work well for avid fans of sausage rolls and the like.

The new Higgidy rolls and the Snacking & Sharing range as a whole are arriving now at retailers across the UK.