Pouch-Packaged Fruit Smoothies : Mott’s Fruit Smoothie



Mott’s Fruit Smoothie pouches are a new range of shelf-stable, fruit-based smoothie products perfect for helping consumers to conveniently bring an energy-boosting snack with them wherever they go. The product range features a base of real fruit alongside milk or alt milk to give them a rich, flavorful and satisfying profile that can be easily enjoyed at snack time, out of the house or even in the car. The smoothie pouches come in two flavors including Strawberry Banana with oat milk and Vanilla Peach with milk, which have been announced at the perfect time to coincide with summertime vacationing and the impending back-to-school season.

Director, Brand Marketing at Keurig Dr Pepper Krysten Howey spoke on the Mott’s Fruit Smoothie pouches saying, “The pouch category is rapidly expanding beyond applesauce thanks to growing demand for convenience, nutrition and novelty. Our new Mott’s Fruit Smoothie pouches are designed to meet the moment. With 83% of consumers already making smoothies at home and families now snacking more than twice a day on average, we see a clear opportunity to deliver a new, delicious, on-the-go snack option from the trusted Mott’s brand —made to fit effortlessly into everyday routines.”

Image Credit: Mott’s



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