Japanese fashion brand Onitsuka Tiger recently launched a new yellow concept flagship store in Champs-Élysées, Paris and is venturing into fragrance with the first-ever Onitsuka Tiger eau de parfum. In all, there are four simply named scents to discover: Onitsuka Tiger One, Two, Three and Four. Based on the theme of “Wearing Quiet Radiance,” this collection of fragrances is said to be audacious and bold, with each scent symbolizing the beauty of contrast.
Created in collaboration with renowned perfumer Mark Buxton, the Onitsuka Tiger eau de parfums are wholly created, blended and bottled in Grasse, Provence, a location widely regarded as the perfume capital of the world.
The four fragrances are set to launch globally in the fall, each housed within yellow bottles with signature brand details.