As North American consumers are growing curious about aperitivo culture, they’re developing a taste for complex, bittersweet beverages as interesting alternatives to overly sugary drinks—and Botivo’s Sparkling Botanical Aperitivo provides an approachable introduction.

Botivo is known for its refreshing botanical non-alcoholic aperitif, and the ready-to-drink Sparkling Botanical Aperitivo combines the brand’s signature bittersweet blend of rosemary, orange zest, gentian and apple cider vinegar with sparkling water.

This non-alcoholic spritz speaks to a younger audience. On LinkedIn, LinkedIn, co-founder Imme Ermgassen shared, “[RTDs are] a format for younger consumers—75% of the people who follow Botivo on socials are 25 to 40 years old, but 75% of people who buy our bottle are 40-65. We know young people love the brand and are drinking it in pubs/bars, but the bottle/drinks cabinet format isn’t perfect for their on-the-go/shared household lifestyles. Cans are.”