Martha Stewart is launching her first-ever branded retail stores, marking a major milestone in her four-decade journey as a lifestyle icon. Through a partnership with Marquee Brands and Dubai-based Apparel Group, Stewart has opened two ‘Martha Stewart’ stores in Dubai — with a third on the way — and additional locations planned for India, Kuwait, and Saudi Arabia. Inspired by her Bedford, NY home, the stores offer cookware, entertaining essentials, high-thread-count linens, and exclusive home fragrances, all curated to reflect Stewart’s signature aesthetic of elevated, approachable living.
This strategic global rollout positions Martha Stewart as a standalone retail destination, expanding beyond licensing into immersive brand experiences. By launching in the GCC — home to luxury-forward consumers and high-footfall retail environments — Marquee Brands is capitalizing on strong market data and partner expertise to build long-term brand equity in untapped international markets.
Image Credit: Marquee Brands