Innovative Retail Partnership : Best Buy and IKEA



Best Buy and IKEA U.S. are launching an innovative retail partnership that will bring kitchen and storage planning services to select Best Buy locations. This venture marks IKEA’s first cross-brand retail experience in the American market.

The collaboration between Best Buy and IKEA U.S. will debut in ten stores across Florida and Texas. The initiative will feature dedicated 1,000-square-foot IKEA spaces showcasing integrated kitchen and laundry room displays that combine Best Buy’s appliance technology with IKEA’s functional home furnishings. Customers will benefit from access to both IKEA design specialists for space planning and Best Buy’s product experts for appliance selection.

This collaboration creates a unified shopping experience for home renovation projects. Two pilot locations will additionally serve as IKEA product pickup points, offering free order collection regardless of whether items were purchased through the in-store design service or IKEA’s website.

Image Credit: Best Buy and IKEA U.S.



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