In the beauty world, there are a select number of products that have reached ‘icon’ status, and tarte’s Shape Tape Concealer is one of them. The concealer is known for its full coverage, brightening ability, and the fact that it stays looking ‘fresh’ on your skin (aka it doesn’t get cakey or settle into creases with time). It’s actually so popular that, according to the brand, one is sold every four seconds. Considering how many people say it’s their go-to concealer, I don’t doubt that stat!
Price: $32 at Ulta
Like many others, this tarte product is my go-to under-eye concealer. I’ve been using it daily for years, so when I heard that tarte was releasing a new format of their cult-favorite product, the Shape Tape Blur Concealer, I was intrigued. Although it just hit beauty shelves (on March 7, to be exact), as a beauty writer, the brand sent me the product to test out ahead of time, and TL;DR: I’m impressed!
All the Reasons Why I Love the New Tarte Shape Tape Blur Concealer
Super Easy to Apply and Blend
The product’s stick form makes the new concealer easy to quickly swipe on, and it’s so incredibly creamy that it truly glides across the skin. The creamy consistency also makes blending a breeze.
In the days that I’ve been using the Blur Concealer, I’ve tried applying it with a variety of brushes already in my arsenal, as well as with the brand’s new Blur Concealer Brush, and it just melts into the skin, blending quickly and easily, regardless of which tool I use. And wowza, do I love how easy the diamond shape of the brush makes it easy to reach and blend the inner corners of the eyes and underneath the lower lashes!
Price: $30 at tarte
I typically use Shape Tape 1.0 concealer under my eyes to hide dark circles, but then a different concealer on any red spots or blemishes, because I’ve never felt like the Shape Tape was dense enough to cover blemishes. That is definitely not the case with the new formula! I am able to use it anywhere on my face that I need concealer, and I like how it blends and covers in every area.
Buildability
One huge difference between the two formats is the buildability of the Blur Concealer. The original format is full coverage, which doesn’t offer a lot of ‘wiggle room’ while you’re working, but the Blur version is medium coverage and lets you apply more if needed. I love having the flexibility of coverage, and because of the buttery buildability, you can even use it as foundation if you choose!
Skincare Benefits
One more big pro? The formula contains avocado and macadamia oils, hyaluronic acid, vitamin E and licorice root, so you’re getting skincare benefits from your makeup. Plus, the blurring effect its very name touts is thanks to diamond powder which reflects light to give that blurring we all want and love.
Price: $29 at Ulta
How To Save on the tarte Shape Tape Blur Concealer Stick
The best way to get a discount on the tarte Shape Tape Blur Concealer Stick is by buying it directly from the brand. Not only can you get 15% off your purchase by using this tarte coupon from RetailMeNot, but if you have an account with us, you can score 7% cash back on your purchase too.
If you’re an Ulta girlie and prefer to shop at your favorite beauty store, we get it. Know that RetailMeNot also has coupon codes for Ulta as well as the chance to earn 4% cash back on your purchase.
Keep in mind that both our cash back offers at tarte and Ulta end on March 31, so get that free money while you can!
The post I Tried tarte’s New Shape Tape Blur Concealer Before It Hit the Market, and I’m Obsessed appeared first on The Real Deal by RetailMeNot.
