The KSUBI x New Era collaboration marks a new chapter in streetwear culture, as two iconic brands unite for a limited-edition cap drop that celebrates craftsmanship, creativity, and community. The collection is now available and features reimagined classics — the ’59FIFTY Fitted,’ ‘9FORTY Snapback,’ and ‘9FORTY A-Frame Trucker’ — each featuring distinctive co-branded embroidery. Designed to represent cultural trailblazers from cities like New York, Los Angeles, Miami, and Chicago, the capsule is fronted by voices like rapper FourFive, content creator Jadon Grundy, NFL player D’wayne Eskridge, and designer Ron Louis.

The launch campaign, titled ‘ONE CAP ONE KREW,’ underscores the shared DNA of both brands — authenticity, defiance, and a streetwise creative spirit. With exclusive availability at KSUBI.com and select Ksubi flagships worldwide, the collaboration reaffirms each brand’s place at the forefront of global streetwear.

Image Credit: KSUBI x NEW ERA