The new Hard Iced Tea line includes three flavored variants — Lemon, Peach, and Raspberry. Each option contains 5% alcohol by volume and has a lightly carbonated profile. Brittany Smith, Director of Marketing at Turkey Hill, shared about the launch: “Our new flavored Hard Teas are brewed to bring bold flavor to every hangout, happy hour, and spontaneous summer moment.”
Turkey Hill’s inaugural alcoholic beverage launch coincides with National Iced Tea Day, positioning the product as a seasonal refreshment ideal for social gatherings, outdoor activities, and casual relaxation. For consumers who already enjoy Turkey Hill’s existing products, the Hard Iced Tea line offers a natural extension of brand loyalty into a new category.
Image Credit: Turkey Hill