Functional foods have become quite popular, which is seeing the ethos behind their composition extending to areas like cosmetics as seen with the Jack Henry Deodorant range.

The personal care product aims to elevate perceptions of how a deodorant works by putting a free-from formulation in the spotlight that has no aluminum or baking soda. The product makes use of probiotics, plant extracts and enzymes to prevent odor from developing, while still maintaining a gentle effect on the skin. The deodorant is rated to deliver all-day protection from odors.

Jack Henry Deodorant comes in four scent options including Santal Musk, Hinoki Cypress, Cedar and Blood Orange, which are each fragranced with 100% botanical ingredients for a further boost of natural freshness.