Football-Themed Snack Chips : McCoy’s crisps



These new McCoy’s crisps flavors are debuting in the UK and Ireland as a series of snack products perfect for helping football fans alike enjoy a themed snack when a craving hits. The snack consists of the brand’s classic ridge-cut potato chips on two flavors including Blazin’ Buffalo Chicken Wings and Secret Burger Sauce, which are both arriving in six-serving multipacks as well as £1.35 price-marked packs (PMPs). The snacks are a limited-edition offering that promotes their status as the official Savoury Snacks Partner of the NFL UK and Ireland.

Marketing Manager Amy Heap spoke on the new McCoy’s crisps saying, “We are thrilled to be celebrating our massive partnership with the NFL by launching two bold new McCoy’s flavours, capitalising on the brand’s reputation for exciting flavour innovation. Through our collaboration with the NFL, we’re driving brand engagement with fans across the UK and Ireland, supported by a high-impact on-pack promotion.”



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