These seasonal baking products have been announced by General Mills as part of its commitment to satisfying increasing consumer demand for easy ways to enjoy autumnal flavors. The brand is showcasing a variety of products for fall-themed baking occasions including the Betty Crocker Soft Baked Cookies in Pumpkin Spice, Pillsbury Ready To Bake Snickerdoodle and the Betty Crocker Delights Super Moist Spice Cake Mix. The products each put ease of preparation in focus to help consumers create authentic, bakery-style treats from the comfort of home.
The seasonal baking products from General Mills are either on store shelves now or are headed there soon to encourage shoppers to purchase and keep on hand for everyday autumnal baking occasions.