Rookies & HAUS Concept Store introduces a unique retail-café hybrid, combining HAUS COFFEE with ROOKIES STORE, a vintage thrift boutique. Located within Golden Mile Tower on Beach Road, the concept capitalizes on the growing consumer demand for experiential retail by offering curated vintage fashion alongside specialty beverages.

HAUS COFFEE features signature brews such as the Ethiopia Samii Banko Giotto, known for its bright acidity, as well as trending drinks like the Banana Pudding Matcha and Iced Strawberry Matcha, which have gained viral traction. Complementing these are café staples like the 1980s Affogato and Hojicha Latte, appealing to both traditional and trend-driven consumers.

The dual-concept store is well-positioned to attract a diverse, lifestyle-oriented audience seeking quality, atmosphere, and novelty—blending café culture with sustainable fashion in a single, destination-worthy space.

Image Credit: HAUS COFFEE