Princess Cruises has selected Archer Roose Wines as its exclusive provider of canned wine across its entire fleet of ships. This partnership will make several varieties of the brand’s wine available to passengers in numerous onboard locations, including through room service and at private destinations.

To call attention to this new strategic supply agreement, Princess Cruises and Archer Roose Wines tapped the alcoholic beverage company’s co-owner, actress Elizabeth Banks, for a marketing campaign.

Archer Roose Wines’ product line is sure to appeal to guests of Princess Cruises who are conscious about the quality of the food and beverages they consume. The company emphasizes that its offerings are veggan and that they contain no added sugars.

Image Credit: Princess Cruises and Archer Roose Wines