The Paranoid FW25 collection is rooted in the Japanese concept of “帰” (ki)—meaning “return” or homecoming. It is built around themes of memory, instinct, and renewal. Launched in early August 2025, the collection reverberates with quiet symbolism through four thematic pillars: scenery-style prints, woodland camouflage and bear embroidery (homing instinct), plush-hued textures (hibernation), and chime-referenced hardware finishes (bell).

Lookbook styling and silhouettes reflect these motifs: richly hued corduroy jackets echo rustic landscapes; sherpa-lined outerwear speaks to hibernation comfort; and coordinated MA‑1 flight jacket–short sets merge utility with sculptural suede-pocket details. Teal, dusk, and forest tones unify palettes while hardware elements reference softly sounding bells. The overall mood is reflective and reserved—models and settings evoke a memory rather than a runway. Paranoid crafts garments meant to be worn not as costumes, but as tools for introspection and reconnection.

Image Credit: Ryotachiba, hypebeast