Competitive Cost-Conscious QSR Menus : Under $4 McValue Menu



The QSR value wars are continuing to heat up as brands vie for the attention of value-hungry consumers, which is evident with new offerings like the McDonald’s Under $4 McValue Menu. The QSR brand’s latest limited time offering includes a variety of meal items, refreshments and treats that are all priced at $4 or less to help customers easily pick up as many or as few as they’d like. The menu includes frozen drinks for $2, medium iced coffee for $2.50, a vanilla cone for $1 and a variety of additional favorites like the Double Cheeseburger, McChicken and a small McFlurry with M&M’s.

The McDonald’s Under $4 McValue Menu is being offered at participating locations in select markets only.

Image Credit: McDonald’s



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