Spokk is a social platform designed to facilitate market research and idea validation through structured, anonymous feedback. Users can share concepts, prototypes, or early-stage products with selected audiences and receive candid opinions without revealing identities.

A unique feature allows respondents to build on each other’s input, encouraging collaborative problem-solving and insight refinement. Unlike traditional survey tools, Spokk provides granular control over data visibility and respondent selection, making it suitable for confidential feedback loops or targeted testing. From a business standpoint, Spokk offers a low-cost, iterative approach to user validation, reducing the risk of biased responses and enabling faster pivot or refinement cycles. Startups, product managers, and innovation teams can leverage the platform to de-risk decisions, improve product-market fit, and engage users in the development process before scaling investments.

Image Credit: Spokk