VAN HEES and BLUU Seafood have announced a new partnership for cultured fish products that puts a focus on sustainable seafood that leverages the prowess of both brands. The partnership harnesses the cell-based fish production capabilities of BLUU Seafood, while VAN HEES brings its strength in the flavorings, spice mixes and function additives to the table. This could result in a variety of on-trend developments that speak to consumer demand for alt seafood and protein products that are healthy for both themselves and the planet.

Managing Director of BLUU Seafood Dr. Sebastian Rakers spoke on the partnership with VAN HEES for cultured fish saying, “We believe that this partnership with VAN HEES will offer huge opportunities for the development of tasty and sustainable food products. Together, we can make significant progress in delivering the next generation of seafood.”

Image Credit: BLUU