he plastic pollution campaign from ERANGE EV Tires and ocean cleanup organization 4ocean is putting purpose in the driver’s seat. With every ERANGE EV tire sold in North America, two pounds of ocean-bound plastic and trash will be removed, offering eco-conscious drivers a tangible way to contribute to global cleanup efforts.

Launched under the ‘Partnership with Purpose’ banner, this initiative is a bold move in the fight against the 40 million metric tons of plastic polluting the planet each year. It also strengthens ERANGE EV’s position as a sustainability leader, building on its use of advanced Ecopoint3 technology and sustainable materials.

More than just a green badge, the campaign connects climate action directly to consumer choice. For every electric vehicle outfitted with ERANGE EV tires, a real-world impact is made, proving that cleaner roads and cleaner oceans can go hand in hand.

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