Fresh Gourmet and Tajín teamed up to share a flavorful way for people to spice up their salads, soups and bowls with ready-made Chile Lime Croutons, Pepitas, and Masa Strips that feature Tajín’s signature tangy kick. These crunchy bits promise a convenient way to enhance savory, vegetable-based dishes and recipes, offering an alternative to the sweet treats and fruits that Tajín so often boosts. While the Chile Lime Pepitas are useful for bringing a nuttiness, zestiness and a signature mild heat to grilled corn salads, the Masa Strips add dimension to bowls of tortilla soup.

This new Fresh Gourmet x Tajín lineup specifically speaks to “produce-aisle shoppers—particularly the younger, multicultural consumers whose hunger for sweet-sour-spicy flavor mashups has driven rising category demand in recent years.”