Chai Diaries, a specialty tea company that identifies as both woman-founded and minority-owned, has secured a distribution agreement to place its flagship Masala Chai premix product in 222 Target retail locations across the United States. The company emphasizes the cultural authenticity of its blend.

Chai Diaries’ Masala Chai mix incorporates black tea with traditional spices such as cardamom, ginger, cinnamon, and cloves. The product is packaged in resealable pouches designed for consumer convenience.

Ami Bhansali, founder and CEO of Chai Diaries, enthusiastically shared about the expansion: “We’re thrilled to partner with Target to bring our Masala Chai premix to more homes across America. This blend represents so much more than tea — it’s about ritual, comfort, and cultural connection. We’re proud to make that experience accessible on a national scale.”

Image Credit: Chai Diaries