Laurie Hernandez, a celebrated gymnast and public figure, brings a dynamic and relatable presence to Goody. Her personality — which is characterized by versatility and resilience — is said to align with the brand’s mission to promote self-expression through hair styling. Laurie Hernandez’s athletic background lends credibility to Goody’s new Goody Sport line. The athlete also has a personal connection with Goody, as someone with curly hair who values gentle yet reliable accessories. She shares about her experience: “My curly hair is a big part of who I am! I love trying new hair accessories and have so much fun styling them, which is why I am so excited to partner with Goody as their official Brand Ambassador. Being a gymnast & often appearing in front of cameras requires me to have focus and flawless delivery, and I need hair tools that I can trust in the toughest test.”
Image Credit: Goody x Laurie Hernandez