Fleet Feet, a specialized running store franchisor, has opened a new location in Denton, Texas. The store is managed by an individual with prior experience within the company and will offer a range of products from various athletic footwear and apparel brands.

A key draw for performance-minded individuals is Fleet Feet’s proprietary fitting process that employs scanning technology and pressure analysis to recommend appropriate footwear. The specialized running store’s business model also extends beyond retail to include organized training programs for local races and partnerships with community running groups.

Additionally, Fleet Feet will host a formal opening celebration, marking the launch of its new location in Denton, Texas. This community-oriented gathering will be scheduled for a future date in late October.

Image Credit: Fleet Feet