The Kroger Brand Champion Chip Collection is being rolled out as a private label snack chip range that will support football fans on the hunt for a satisfying snack this fall. The product range consists of potato chips flavored with game day appetizers in mind and includes three options including Pigs in a Blanket, Mozzarella Sticks and Buffalo Wings. The snack chips are a limited time offering that have been announced to coincide with the impending start of both the professional and college football seasons.

Group Vice President of Center Store Merchandising Mike Murphy spoke on the Kroger Brand Champion Chip Collection saying, “The Champion Chip Collection transforms customer-favorite football season flavors into can’t-miss snacks that really are ‘all that and a bag of chips. Whether enjoying the game at home, heading to a stadium tailgate or gathering under the Friday night lights, we’re looking forward to helping customers tackle their game day plans with these exclusive, limited-time flavors.”