FitOn Health has expanded its digital wellness offerings with the introduction of FitOn Rehab, a new service module specifically designed to address musculoskeletal conditions through a library of self-guided therapeutic exercise and education programs. Developed in collaboration with a recognized physical therapy expert, the platform is structured to function as both a preventative (prehab) and rehabilitative tool for common issues like back pain, rotator cuff injuries, and plantar fasciitis.

FitOn Rehab integrates seamlessly within the existing FitOn Health ecosystem, purportedly leveraging the same user engagement strategies that have driven high usage rates in its fitness and mindfulness sections. The service is presented as a scalable response to a significant public health challenge, citing data that MSK ailments are a primary global cause of disability and represent a substantial portion of annual healthcare expenditures.

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