Scentbird x I Know What You Did Last Summer



Movies draw theater-goers into their world with sight and sound, but scent takes immersion to the next level, as some experienced with the Scentbird x I Know What You Did Last Summer fragrance set.

At a Union Square Regal Theater screening, the I Know What You Did Last Summer fragrance was diffused into the atmosphere, creating a truly memorable, multi-sensory experience, especially since the five curated scents in the kit were chosen to correspond with certain scenes. Notably, this is the first time Sony has been involved in a scented event.

Shoppers can pick up the discovery set online, and it promises five to-die-for scents like Binaurale’s Supersolid skin scent and Commodity’s Moss+ Bold, reminiscent of a walk in the woods.



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