UScellular has introduced the Pinky Promise Ring, a unique wearable designed to prompt users to put down their smartphones and re-engage with the world around them. Inspired by the growing “smartphone pinky” phenomenon—a condition where prolonged phone use alters the shape of the pinky finger—the ring is worn on the top knuckle of the pinky and offers a tangible reminder to break away from excessive screen time.

As consumers increasingly rely on technology for all aspects of daily life, companies like UScellular are challenging the norm and embracing products that discourage excessive technology use. The company has partnered with Shep Rose, a reality TV star, to promote this shared vision.

Interested consumers can learn more through the company’s website.

Image Credit: UScellular