Sydney Sweeney has gradually crafted a signature fashion aesthetic that merges timeless grace with a bold, modern twist. From delicate, youthful looks to commanding red-carpet moments channeling vintage Hollywood flair, her style evolution is both daring and refined. This made her a natural fit for launching her own lingerie brand. But earlier this summer, when she attended Jeff Bezos and Lauren Sanchez’s wedding as a guest, eyebrows were raised. Now, her latest high-profile collaboration with Bezos has stirred the pot even further.

Sydney Sweeney’s latest venture with Jeff Bezos is making headlines, and reportedly ruffling feathers.

Sydney Sweeney and Jeff Bezos team up—but Lauren Sanchez is reportedly not on board

Earlier this month, Puck revealed that Sydney Sweeney’s upcoming lingerie line is being funded by Ben Schwerin, a partner at Coatue, a private equity firm connected to Jeff Bezos. While early reports claimed Lauren Sanchez had personally invested, journalist and celebrity insider Rob Shuter shared a different story on his Substack. Reportedly, Sweeney was never particularly close to either Bezos or Sanchez, but her invite to their Venice wedding was all about business. One insider noted, “There’s definitely some tension. Lauren didn’t realize just how involved Jeff was in this. It’s… awkward.”

Between her lingerie line and the Bond girl buzz, Sydney Sweeney appears to be inching closer to Jeff Bezos in the business world. But what about Lauren Sanchez? Insiders seem divided, yet one thing is clear, Sweeney is not exactly part of their inner circle. As Page Six reported, she is not friends with either of them and only attended the wedding weekend to show respect, Hollywood-style. Sweeney not only turned heads with her latest collaboration, but she also turned heads with Orlando Bloom.

Sydney Sweeney stole the spotlight in Venice, made waves alongside Orlando Bloom, and sparked whispers involving Tom Brady, proving she was the unexpected headline queen of the season.

Cameras caught more than fashion when Sydney Sweeney and Orlando Bloom showed up

Venice felt like the set of a stylish blockbuster as Sydney Sweeney emerged the morning after Jeff Bezos’s lavish wedding celebration, flanked by none other than Orlando Bloom and Tom Brady. Her red heels caught the sunlight, her floral dress turning sidewalks into runways. Bloom exuded effortless cool in sleek black streetwear, while Brady stayed close, quiet but noticeable. Though Sweeney remained silent, her choice of company spoke volumes, and with Brady by her side, the rumors of romance only intensified.

Tom Brady showcased his athletic physique in a sleek grey training top, while Orlando Bloom, still making waves after reports of his split from Katy Perry, was seen gliding through Venice in a water taxi with stylist Jamie Mizrahi. The next day, Bloom joined Brady and Leonardo DiCaprio for a laid-back brunch and cocktails. From her viral black gown at Jeff Bezos’s wedding to her buzzy new business move with him, Sweeney did not just attend the weekend; she dominated the spotlight.

What do you think about Sydney Sweeney and Jeff Bezos’s latest collaboration? Let us know in the comments below.