Iconic Canadian Brand Collabs : Molson and Roots



Molson x Roots have teamed up to launch a limited-edition summer collaboration that celebrates Canadian pride with a playful twist. Dubbed the ‘Two Canadian Originals’ collection, the partnership features the ‘Canadianest Canadian Can’ — a Molson beer can reimagined with a bold, co-branded design — and the first-ever ‘Beer Sweats,’ a mini insulated can holder crafted from Roots’ iconic ‘Salt and Pepper’ fleece.

Designed to keep your beer cool and your hands dry, Beer Sweats bring tongue-in-cheek fashion to cottage coolers and Canada Day festivities alike. Fans can win a pair by sharing their most Canadian moments with Molson online through July 23. The limited cans will also be sampling in select Ontario cottage towns this summer, making it a collectible celebration of two homegrown icons.

Image Credit: Molson and Roots



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