On June 27th at White Pines Golf Club in Bensenville, Illinois, Fireball is shaking up conventional experiences on the green with Fireball Retrievers—four-legged “caddies” trained to sniff out and recover golfers’ cinnamon-scented Fireball golf balls. Professionally trained in scent detection, the Golden Retrievers from Dog Training Elite are prepared to lend their skills, and spread joy on the course, so that golfers can focus more on fun and a shot of Fireball.
For fans of Fireball and golf who will miss the one-of-a-kind in-person experience, limited-edition Fireball cinnamon-scented golf balls will be available online for $1, the same suggested retail price as a Fireball shooter. Dog lovers can also find training tips from the professionals at Dog Training Elite on Fireball’s site.