By Jeff Altman, The Big Game Hunter
Jeff Altman, The Big Game Hunter discusses a major mistake people make when they are on LinkedIn.
Jeff Altman, The Big Game Hunter and I want to talk with you today about one of the mistakes I keep seeing time and again on LinkedIn that way too many people are making with their profiles. It’s what I call the skimpy profile. Yes, the skimpy profile, the skimpy LinkedIn profile.
Maybe you’ve written two lines under each employer and you have this enormous summary. You know, maybe you’ve done it the other way around. Not the other way around is a good example.
But, you know, let’s say you have this profile that I see all the time, two lines under each employer, two lines under the summary. How do you think people are going to find you? Seriously, how do you think people will find you except if they already know you? Part of what you use LinkedIn for is to attract opportunities to you. People knock on your metaphorical door.
They reach out to you and say, hey, I’ve got an opportunity. Let’s talk. You say yes or no after you hear about the opportunity.
Not before. After. Then, you know, again, if you think about it, if you’ve got two lines there, there’s no keywords, there’s no SEO, there’s nothing there that’s interesting to a potential employer or recruiter reaching out to you.
And if you stuff the summary area with all your keywords and write this enormous summary and then don’t have anything to back it up under your jobs, employers have no idea when you did this thing. Now, you’ve got to understand, employers are all trained by the resume experience and they will believe the job hunters are trying to con them in order to get an interview. So, when they see lots of summary stuff at the beginning of a resume and relatively little at the end, you know, like the functional resume that tells you everything about this person’s life and where they work but separated from one another and then from there, you discover that this person did some of the good stuff but they did it 15 years ago.
No value. So, you know, you have to look at your profile as though it’s an extended resume. I don’t mean it’s a longer resume.
It’s an extension of your resume. So, you have to have a good quality summary that it does outline what you’ve done and how you went about doing it and a few of the metrics. You want to have your contact information there, you know, email address, phone number, particularly if you’re job hunting.
Then, from there, underneath each employer or consulting assignment, depending upon how you have it listed, you want to have, you know, supportive information to what you have in the summary. That’s also going to help you with your SEO with LinkedIn because LinkedIn will see multiple instances of those keywords and help rank you higher. So, this is Jeff Altman, The Big Game Hunter.
I hope you found this video helpful. If you did and you’re watching on YouTube, share it, leave a comment, click the like button. Do something that lets people know it was worthwhile.
Then come over to TheBigGameHunter.us and go exploring. They have tons of great content to help you there with job hunting. You can also search positions I’m recruiting for.
Post your resume. There’s lots of sites for mine. You have access to easy to work with career builder links on the home page, as well as Indeed and Job Search Universe on the site, both of which search thousands of other sites for job leads.
You don’t have to find all these places. Information about my books and guides to job hunting. You can read a couple of my books there.
Find out about other people’s books and guides. So, again, The Big Game Hunter.us. Go exploring. A few final things.
If we’re not already connected on LinkedIn, send me a connection request at LinkedIn.com/in/TheBigGameHunter. I accept correction requests from people worldwide, except if you look like a spammer to me and except if you’re a recruiter.
This is Jeff Altman. Hope you have a great day.
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ABOUT JEFF ALTMAN, THE BIG GAME HUNTER
People hire Jeff Altman, The Big Game Hunter to provide No BS job search coaching and career advice globally because he makes job search
and succeeding in your career easier.
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You Need to Fix Stupid Hiring.
He is the host of “No BS Job Search Advice Radio,” the #1 podcast in iTunes for job search with over 2900 episodes over 13+ years.
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