In response to tariffs, brands are embracing radical transparency in their manufacturing processes to build trust and justify pricing to increasingly informed consumers—one such example being the Crave, which recently launched a Kickstarter campaign for its Tease Necklace.

“We’re embracing radical transparency by sharing our manufacturing processes and costs,” explained Crave, “We have chosen to make the Tease Necklace across three different supply chains to provide insights into this larger conversation.” The newest addition to the brand’s Pleasure Jewelry collection can be purchased as a product made in the USA, assembled in the USA or made in China. Across each supply chain, Crave is candid about the direct and indirect cost of materials, tariffs, as well as shipping fees and other factors.