Sergio Soldano’s sponsorship of Monaco’s Save The Rainforest 2025 gala represents a strategic revival of the heritage Italian fashion house’s legacy while establishing its contemporary sustainability credentials. The event served as a platform for newly appointed creative directors Giovanni Premoli and Dario Di Bella to debut their vision through the symbolic Koral silk foulard — an artisan-crafted accessory featuring coral motifs framed by the brand’s signature chain design.

The location of the Save The Rainforest 2025 gala in Monaco deliberately echoes Soldano’s historic connections with European royalty and Hollywood elite during the brand’s 1960s-70s heyday, when it dressed icons like Grace Kelly and Elizabeth Taylor. Sergio Soldano’s creative directors place a strong emphasis on emotional storytelling and sensory experiences, which suggests the reborn label will prioritize narrative depth alongside aesthetic innovation.

Image Credit: Sergio Soldano