Octolens is an AI-powered social monitoring tool tailored for B2B use cases. It enables businesses to track brand mentions, industry keywords, and relevant conversations across social platforms. By identifying high-intent prospects based on real-time social signals, Octolens supports more targeted outreach and timely engagement.

This tool helps marketing and sales teams discover when potential buyers are actively discussing problems that their solution can address, allowing for more relevant and efficient prospecting. With customizable alerts and streamlined dashboards, teams can stay updated without being overwhelmed by irrelevant noise. For B2B companies looking to align their social strategy with pipeline growth, Octolens offers a data-driven approach to listening, learning, and connecting. It is currently available through AppSumo, offering a potentially cost-effective entry point for interested businesses.

Image Credit: Octolens