The Bacardí & Coca-Cola ready-to-drink alcohol product has been announced in the UK as a new collaboration between the brands that’s perfect for avid fans of the classic rum and cola refreshment to enjoy. The drink features Bacardí’s classic rum in the mix alongside Coca-Cola and packs both into a slim can that’s ready to pour into a glass over ice or even enjoyed straight from the can, if desired. The RTD beverage features a 5% ABV and builds on the classic pairing that has been a bar staple since 1900.

Associate Director, Alcohol Ready-to-Drink at CCEP GB Elaine Maher spoke on the Bacardí & Coca-Cola ready-to-drink alcohol product saying, “With over a century of heritage, this serve is already one of the world’s most recognisable bar calls. Bringing it into the ready-to-drink space meets strong consumer demand for trusted, convenient choices without compromising on quality. The drink’s light, smooth profile and iconic flavour make it the perfect start to any evening or get-together. Convenience and simplicity are key – and with this new format, it’s never been easier to enjoy a perfectly mixed version of this legendary serve.”