Shake Shack is encouraging customers to have their say with the Shake Shack Showdown that will see the brand pitting two of its menu items against one another to see which one comes out as the more popular option.

The promotion is taking place from March 12 through Saturday, March 15, 2025 and encourages customers to vote on whether they are team Chicken Shack or team Avocado Bacon Burger. The company will be tallying up the votes before announcing the ultimate winner on Instagram on Sunday, March 16. The brand will then be offering customers a complimentary sandwich of either variety with any $10 minimum order.

The Shake Shack Showdown comes as one of a growing number of promotions that sees brands engaging consumers in a more immersive way.

Image Credit: Shake Shack